Local, fast delivery. Lightning Couriers service the central hubs of New Jersey and New York City. With a core fleet of vehicles there is nothing that Lightning can't deliver as fast as... well, you know.
SCOPE OF WORK
Branding, Product design, Illustration, Iconography, Web
Lightning Couriers needed a brand identity that brought the same energy as its name but was still friendly and approachable. We developed a color scheme of contrasting vibrant pastels set on a dark backdrop. The brand mark is a playful mascot fashioned entirely of lightning bolts.
Brand Strategy, Brand Identity
A people driven platform.
Lightning was built on a real people centered approach, and showcased the couriers and delivery persons that keep our world moving each and every day.
Fig 1. — Landing page design
A best in class product.
Lightning Couriers positioned itself as not a disrupter, but rather as a best-in-class company. We designed an application for both couriers and admins to be able to create orders, track deliveries, and process payouts to every courier.
Product design, Product strategy
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